InTouch Voice2MMS
Messaging is the engine that drives mobile data usage across multiple service offerings. Making messaging an experience and integrating it with other applications on mobile phones is the key to accelerate adoption. The InTouch Voice to MMS Service represents an opportunity for operators to deliver a differentiated service that integrates voice and text features, ultimately helping to increase MMS usage, enhancing the user experience, which in turn increases conversational dialog, airtime, and message traffic - which all lead to greater subscriber loyalty and increased revenue for Operators.
The InTouch Voice to MMS service is a compelling Next Generation service that utilizes MMS capabilities for voicemail usage simulation. The service uses push technology to deliver voice messages directly to the subscriber. Voice messages can arrive in any format (e.g. MP3, AMR, WAV-GSM), and the subscriber can listen to the message, view the sender details and reply to sender by means of a phone call.
Content owners, big brand names, and media companies are looking to take advantage of a mobile medium for promoting their products and launching new offers. With InTouch Voice to MMS service, operators can take advantage of the of the growing multi-billion dollar mobile advertising market, and offer advertisements and promotions in the form of an image or video clip attached to each Voice to MMS message.